Showing posts with label media preview. Show all posts
Showing posts with label media preview. Show all posts

Tuesday, May 23, 2023

BOOK LOVERS' HAVEN AT BOOK XCESS THE GARDENS MALL


For the first time ever, there are two separate pavilions at the newly opened Book Xcess located at The Rooftop, The Gardens mall.

Boasting floor-to-ceiling glass windows, this experiential bookstore perched high atop one of KL’s busiest shopping malls aims to draw more Malaysians especially the non-readers and turn them into readers and book lovers.
The adults’ reading section is inviting with a smooth ‘flowing’ layout: an ascending walkway flanked by aisles of books as far as the eye can see, displays brimming with book-related gift ideas and brain-teasing games, and the Red Red Botak Head restaurant tucked in one corner.
One can explore and browse the different shelves packed with a wide range of genres: from general fiction to literary classics, then pause occasionally to soak in mesmerizing views of the city skyline. Typical of all Book Xcess stores, avid readers will be left utterly spoiled for choice!
Over at the children’s pavilion, reading materials are arranged following their age and various stages of a child's development. Bright and colourful early learning activity and pop-up books abound as are tomes featuring recognizable characters from famous cartoon series, best-selling story books and blockbuster movies.
An enclosed play area furnished with bean bags is also included within this section. In addition, there’s an overhead walkway which accords an overview of the store.
 
The Red Red Botak Head restaurant serves Malaysian dishes with slight ‘twists’ and draws a decent crowd come meal times. Ample space is available for small events, book launches and other in-store activities.
BOOK XCESS, Level 6 Rooftop, The Gardens Mall, Mid Valley City, Lingkaran Syed Putra, Kuala Lumpur. 

Friday, February 03, 2023

THE FIRST PARIS BAGUETTE BAKERY CAFÉ OPENS IN MALAYSIA



Paris Baguette – South Korea’s famous bakery café has finally landed in Malaysia, at Pavilion KL.

       (Left-Right): Dato’ Sri Robin Tan, Deputy Chairman, Berjaya Corporation Berhad, Dato’ Sydney Quays, Group CEO, Berjaya Food Berhad, Duli Yang Amat Mulia Tunku Shazuddin Ariff Al Aminul Karim Sultan Sallehuddin, Tunku Mahkota Kedah and Chairman of Berjaya Food Berhad, Tan Sri Dato’ Seri Vincent Tan, Chairman, Berjaya Corporation Berhad, Yang Berhormat Datuk Seri Salahuddin Ayub, Minister of Domestic Trade and Cost of Living, Datuk Azman Bin Mohd Yusof, Chief Secretary, Minister Domestic Trade and Living Cost, His Excellency Mr. Yeo Seung-bae, Ambassador of the Republic of Korea to Malaysia, Mr Hur Jin Su, President of SPC and Ms. Hana Lee, CEO of Paris Baguette, Southeast Asia.

The partnership between Berjaya Food Berhad and Paris Baguette Singapore PLC saw the maiden Paris Baguette store opened by Yang Berhormat Datuk Seri Salahuddin Ayub, Minister of Domestic Trade and Cost of Living, together with His Excellency Mr. Yeo Seung-bae, Ambassador of the Republic of Korea to Malaysia and Tan Sri Dato’ Seri Vincent Tan, Chairman, Berjaya Corporation Berhad.


Dato’ Sydney Quays, Group Chief Executive Officer of Berjaya Food Berhad said more stores will be opened in cities across the country, bringing the world-famous Paris Baguette offerings to the Malaysian market.


Paris Baguette is distinctive by its urban bakery café concept with contrasting palettes of blues, soft white textures, and dark accents. Formed in 1945, in the heart of a small bakery in South Korea named Sangmidang, Paris Baguette still embraces the original Sangmidang spirit – which is not to leave a single piece of bread unchecked – a testament of its uncompromising product and service quality.

Ms Hana Lee, CEO of Paris Baguette, Southeast Asia said: “We are pleased to partner with Berjaya Food to bring Paris Baguette to Malaysians. We aim to serve best quality products like my favourite strawberry yoghurt cake and Korean jumbo crispy twist donut, coupled with the best-in-class service and deliver happiness in every bite to our customers. This partnership allows us to further increase our presence in the Southeast Asia market.”


The newly opened Paris Baguette has been a hit with Malaysians thus far as they sample the wide selection of European-inspired pastries, breads, cakes, hot foods, and desserts.


Eye-catching showcases filled with Paris Baguette temptations include Signature Mushroom Soup in Bread Bowl, Signature Natural Yeast Bread, Fresh Yogurt Cream Cake, Mr & Ms Bear Madelaine, No. 1 Cheese Tart, Macarons, and Cranberry Chicken Pastry Wrap Sandwich among others.


Visit Paris Baguette, C3.03.00, Level 3, Connection, Pavilion Kuala Lumpur.

Wednesday, December 08, 2021

[UPDATED] CREAM OF ANCHOR FOOD PROFESSIONALS' CROP

To launch its latest European-style dairy range in Malaysia, Anchor Food Professionals delivered a set of exquisite afternoon tea treats by The Studio KL to the doorstep.

The exquisitely curated sweet treat selection featured Lemon Posset, Hot Chocolate in Cup, Banoffee Tart, Passion-berry Choux, British Soldier, Traditional English Scones with Sticky Toffee Pudding Butter and Summer Berries Jam, Almond Cream Butter Croissants. Savouries included Chicken Pesto on Focaccia, Truffle Honey Croquette and Sauté Mushroom and Onion Bruschetta.

It was a delicious way of showing how the new products: Anchor Chef’s Classic Whipping Cream, Anchor Classic Shredded Mozzarella Cheese, Anchor Extra Yield Cooking Cream, and Anchor Culinary Cream can be artfully incorporated to create delicious savoury and sweet morsels such as those presented in the tea offerings.


During the launch webinar, Jack Tan, Foodservice Director of Fonterra Brands Malaysia said, “The pandemic has caused consumers’ food preferences to shift. One of the most noticeable trends is more food businesses are searching for everyday functional products that provide simple and quick benefits to their food or beverage creations.


“Today’s consumers are also drawn to feel-good products. While the pandemic has been tough on many food businesses, we help them stay on top of these trends by constantly improving their favourite recipes with better flavours, textures, presentation, and overall quality.”



Award-winning pastry chef Jean-Francois Arnaud then demonstrated how he used Anchor Chef’s Classic Whipping Cream to create exquisite Red Fruit Cloud and Blueberry Cream Brioche, explaining the product’s many advantages during the process.


Then Pele Kuah, Brew House’s Group Executive Chef shared his preference on the use of Anchor Extra Yield Cooking Cream in the kitchen as he prepared Salmon Alfredo Pasta with Lemon & Ikura and Nasi Lemak – two signature specialities from the Brew House.

One of the founders of myBurgerLab, Renyi Chin showed two new recipes: Buttermilk Cheesy Fried Chicken Burger and Baked Cheese Rice using Anchor Classic Shredded Mozzarella Cheese – a traditional-style mozzarella cheese with flavoursome and complex taste to wrap up the webinar session.

Jack Tan also highlighted Anchor Chef’s Classic Whipping Cream which is designed to bring reliable performance and functional stability with its light and airy texture. "It’s the perfect infusion for any rich delicacy – be it hot, cold, or frozen."


Chefs, bakers, pastry makers, passionate cooks, and home-bakers can obtain Anchor European range of mozzarella cheese and creams through their distributor partners, while consumers can purchase the products at major supermarket chains and bakery ingredients shops.

For more information, visit Anchor Food Professionals’ official website at www.anchorfoodprofessionals.com, or follow www.facebook.com/AnchorFoodProfessionalsMY and www.instagram.com/anchorfp.my.

NEWS FLASH



Anchor Food Professionals together with Star Media Group also launched Anchor Start Up – a course-by-course bakers’ online learning platform accessible at https://startup.kuali.com.

Jack Tan, Food Service Director, Fonterra Brands Malaysia said their mission is to serve up inspirations to Food & Beverage businesses, including home bakers. “With Start Up, bakers can drive their business performance by harnessing specific skill sets learnt as they carve their own competitive advantages, and sell more via The Batter Place listing platform. With this initiative as a way for bakers to skill up and scale up, we believe it will create a catalytic effect for the baking community in Malaysia.”

For more information, visit https://www.kuali.com/kuali-bakers-programme/.

 

Sunday, October 10, 2021

VERSATILE, HALAL AND DELICIOUS #TRUEAUSSIELAMB EXPERIENCE

Versatile. Fast to cook. Even better and most delicious to eat. Words that are music to a busy mum’s ears once I discover how easy it is to cook with #trueaussielamb.

Having picked up lots of useful information from the recent Meat Livestock Australia (MLA) “Your Trusted Halal Australian Beef and Lamb, from Farm to Plate” Media Webinar, I realise #trueaussiebeef and #trueaussielamb both many advantages: the meat is Halal-certified, can be used for a wide variety of Asian or Western dishes, and are rich with vitamins and minerals.

Inspired by Chef Jason Manson’s Peranakan-style Beef and Belimbing uluh with Beancurd Sauce, and his version of Sabahan Beef Soto with Vermicelli, I decided to use a mild spice rub for the #trueaussielamb shoulder chops. The idea is to flavour the meat without overwhelming the natural taste.


To balance the rich meaty flavour, I chose a refreshing orange and cherry tomatoes salad to complement the seared lamb shoulder chops. The greens also helped to add healthy balance to my family’s daily diet. It’s a simple and fast recipe to prepare, plus delicious to boot!

 

SEARED SPICED LAMB SHOULDER CHOPS

with Orange & Cherry Tomatoes Salad

INGREDIENTS

For the lamb chops:

2 pcs Halal True Aussie Lamb Shoulder Chops

2 tablespoons curry powder

1 tablespoon cumin

1 tablespoon garam marsala

3 tablespoons extra virgin olive oil

salt & pepper to taste

Mix the spices together and rub onto the lamb chops.

Heat pan with oil. Sear lamb shoulder chops on high heat for 2-3 minutes on each side. Season to taste with salt and pepper if necessary. Remove from pan and set aside to rest.

For the salad:

8-10 cherry tomatoes

1/2 yellow or red onion

1 orange

1 packet baby spinach leaves

1 tablespoon balsamic vinegar

3 tablespoons extra virgin olive oil


Slice cherry tomatoes into halves.

Cut orange into dices.

Slice onion into julienne or strips.

Rinse baby spinach and toss dry to remove excess water.

Whisk olive oil with balsamic vinegar.

Toss spinach, cherry tomatoes, orange dices and onion thoroughly with salad dressing.

To serve, plate up seared lamb shoulder chops with a serving of salad on the side. Enjoy your serving of Halal True Aussie Lamb Shoulder Chops!

During the (MLA) Media Webinar, Sanjay Boothalingam, Australian Agriculture Counsellor, Australian High Commission reiterated, “the Australian Government ensures Australian beef, lamb and goat are of the highest quality and being halal compliant. Australian meat is also known for our safety, sustainability, reliability and traceability.”

Terry Nolan, Representative from the Australian Meat Industry Council assured us “exporters are committed to supplying halal meat from Australia’s farms to Malaysian consumers, ensuring quality and halal practices, and with all the SOPs in place.”


He also shared how Australian livestock are raised in pristine environment, free from diseases, and spoke on Australia’s red meat integrity systems. 

All cattle, sheep and goats processed in Australia for the Malaysia market are slaughtered under the Australian Government Supervised Halal Program by accredited Muslims, and are administered by the Federal Department of Agriculture in Australia. 

Additionally, all processing facilities in Australia employ only registered and trained Muslim slaughtermen from the Halal Certifying Bodies. They also comply with personal hygiene, operational sanitation and animal welfare requirements. These Halal Certifying Bodies are recognised and approved by JAKIM (Department of Islamic Development of Malaysia). The Halal systems and production facilities are regularly audited by internal quality and food safety assurance systems, (Australian and importing country representatives from DVS (Department of Veterinary Services of Malaysia) and JAKIM. 

#TrueAussieMy #australianbeefandlamb #premiumbeef #lambassador

For more information, visit the following websites:

www.mla.com.au

www.trueaussiebeef.com

www.trueaussiebeefandlamb.my

www.lambassador.asia


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